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Bye Bye, Buyer’s Market: Tips for Working with Clients Who Can’t Land a Home

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By Zoe Eisenberg

Remove All Doubt from the Seller?
“The most important job a buyer has, along with the help of the buyer’s agent, is to remove all doubt from their offer,” says Lawrence P. Finn, III Coach REALTORS®. While this may seem obvious, it’s startling how many home offers are rejected due to incomplete financials, or other issues.

“Many offers often contain gray areas or unanswered questions about the purchaser’s ability to obtain financing, or their ability to close in a timely manner,” continues Finn.

Represent Them Well
“To help our frustrated buyers, the most important thing we can do is to start truly representing them again,” says Workman. “Faxing or emailing offers to a listing agent who doesn’t know your buyer or their situation is a lazy approach that doesn’t offer real value or representation. Become a true buyer’s agent and present their offers whenever you can and tell the story on their behalf,” says Workman.

Evoke Emotion
“Selling and buying is about so much more than just the numbers. Bring emotion to your offers,” says Workman.

Have your buyer write a love letter to the seller about why they can see themselves in this home. Include a photo of the buyer’s family.

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