Today’s homebuyer has moved technology integration to the top of their “must-have list” when searching for a home. In fact, a Better Homes and Gardens Real Estate survey found that 84 percent of respondents between the ages 18 to 35 consider technology to be an absolute home essential. What’s even more compelling is that sixty-four percent would not live in a home that was not up-to-date with the latest tech capabilities.
Tech-savvy Millennials now account for 78 percent of the housing market (NAR), and their reliance on technology is only going to grow as it becomes cheaper, easier to use, and more integrated into their everyday lives. For real estate professionals, understanding the importance of technology in your clients and prospects’ home-buying decisions plays an important role in your ability to find their next dream home.
To shed some light on what technology features your clients are looking for in a home, the amount of influence technology has on their purchase decision, and to predict where smart home technology is headed, Homes.com and ForRent.com have put together the ‘Smart Home Technology Survey.’ Read the official rules here and don’t worry, taking the survey below will only require a few minutes of your time and you’ll automatically be entered to win a $250 Visa gift card!
More importantly, your input will provide valuable information that could potentially make or break your next opportunity to close a contract! The survey ends March 28th, so don’t miss out on your opportunity to win $250 and take this quick survey today.
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