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Best Practices Archive


Professionalism of Providing Feedback

RISMEDIA, November 7, 2009—Taking the time to stage your home so that prospective buyers can envision themselves living in the space is a crucial part of getting


Real Estate Marketing: Dominating a Niche Market

RISMEDIA, November 6, 2009—The ongoing financial crisis is changing the face of the real estate market, and although the media is fond of using terms


6 Ways to Create a Culture of Gratitude in Your Organization

RISMEDIA, November 5, 2009—Here’s a question just in time for Thanksgiving: Does your organization encourage a culture of gratitude? Not in an obligatory


Marketing Strategies: 7 Powerful Tips to More Confidence

RISMEDIA, November 5, 2009—A client asked me recently how I would define confidence. I paused for a moment and replied, “Confidence is the inner knowing


5 Strategies to Keep Your Website in Tip-Top Shape – Part 1

RISMEDIA, November 4, 2009—As the Internet continues to evolve and more prospective buyers begin their home search on the Web, it is crucial that real estate


5 Questions You Must Ask to Make Sure Your Personal Brand Measures Up

RISMEDIA, November 3, 2009—Creating and maintaining a personal brand is crucial to finding success in today’s real estate market. While an elaborate personal logo


8 Easy Ways to Reach More First-Time Home Buyers Online

RISMEDIA, November 2, 2009—It is clear to see that first-time homebuyers have had a major impact on today’s real estate market, especially because of the $8,000


Real Estate Is Local – So Is Leadership

RISMEDIA, October 31, 2009—Getting your clients to understand that real estate is local was one of the more difficult lessons that real estate professionals


Staying Ahead of the Market

RISMEDIA, October 30, 2009—Staying ahead of your local competition while keeping your name in front of your clients is crucial to staying profitable in any


Want a Cash Machine for Your Real Estate Business? Build a Buyers List

RISMEDIA, October 29, 2009—If you ask most real estate professionals what their number one business asset is, you’ll get a variety of answers. Some answers may include


Marketing Strategies: 7 Tips to Creating Success from the Inside Out

RISMEDIA, October 29, 2009—Are you letting life happen? Or are you actively creating your own success? In order to create your own success, you must first


MLS 5.0 – Understanding and Adapting to Generational Differences

RISMEDIA, October 27, 2009—Gen X and Gen Y consumers are already a significant economic force in the “first-time home buyer” category (making up 78% of all first-time home buyers according to the National Association of Realtors 2008 Profile of Home Buyers and Sellers). In a few years, they will be ...


The Root of the Problem: Poor Communication

RISMEDIA, October 26, 2009—It is virtually impossible to read a real estate newswire, magazine or attend an event without finding an article or hearing about


Building Client-for-Life Relationships: Essential Then, Now and Forever

RISMEDIA, October 24, 2009—Building client-for-life relationships is one of the keys to success in the real estate industry. Mastering the process


Marketing Strategies: Are You Proactive Enough?

RISMEDIA, October 22, 2009—What does it mean to be proactive? Many people come to me without a full understanding of the word proactive.


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