Welcome to the Market, Generation Z: Part 2
Move over millennials; there's a new buyer in town. Generation Z buyers are the youngest group to hit the market....
Marketing
Branding as a Strategy for Listings, and Repeat and Referral Business
In the following interview, Rosemary Allison, Estates Director at Coldwell Banker in Ventura County, Calif., discusses her marketing strategies, and...
How Virtual Staging Can Give You a Competitive Edge
As much as you'd think an empty space would be the perfect way to help buyers visualize the potential of...
Real Estate Webmasters to Launch New Branding Agency
Responding to Industry-Wide Demand for Real Estate-Focused Design Services, Real Estate Webmasters Debuts 'Open-to-All' Branding Agency Real Estate Webmasters (REW)...
Standing Out From the Competition
Email Marketing Solution ActivePipe Continues to Raise the Bar in a Crowded Market When it comes to email marketing, looking...
Industry Influencers: Segmenting Content and Going Live to Boost Views
Editor's Note: The Industry Influencers series analyzes the industry's most effective marketing efforts and shares experts' actionable insights. Andrew Finney,...
Leading Your Team: Remember to Rinse and Repeat
"Rinse and repeat." These instructions are most commonly found on bottles of shampoo and conditioner, but the principle is applicable...
Building a Successful Team: Generating Leads
Are you considering forming a real estate team, or expanding yours? RISMedia's Ultimate Real Estate Team Guide is an essential resource, with...
Real Estate Q&A: Will I Owe Buyer’s Agent If I Cancel Contract to Sell My Home?
(TNS)—Q: I am selling my house without the use of a real estate agent. My current buyer came to me...
Taking Innovation to a Whole New Level
Deluxe Branded Marketing Empowers Agents to Deliver the Right Message to the Right Audience Through the Right Media For Anne...
How to Calm Jittery Sellers When Similar Homes Close by Are Also for Sale
While you as the seller’s agent or broker understand all the intricacies and strategies of working a listing, your clients very likely are first-timers, vulnerable to emotions and worrisome opinions precisely because they don’t have prior experience. Read more.
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